- michael90239
MobCraft’s Believe in Beer Blending Barrels No. 1 raises over $13,000 for Believe in Beer Fund
MILWAUKEE, WISCONSIN - MobCraft Beer raised over $13,800 through sales of Believe in
Beer Blending Barrels No. 1. MobCraft Beer was the first of several breweries to
collaborate with Bottleshare to brew a custom batch of beer to benefit the collaborative
relief fund. The fund was created by the Brewers Association and Bottleshare at the end of
April to support craft breweries and state brewers guilds impacted by the coronavirus
pandemic. The check presentation ceremony will be held today, Tuesday, October 20 at
3:00pm at MobCraft Beer.
The initial brew was able to generate as much revenue as possible thanks to many
contributors: Lane Southern Orchards in Fort Valley, Georgia donated 1000lbs of peaches;
Lautenbcack’s Orchard outside of Fish Creek, Wisconsin donated 400lbs of cherries;
Vibrant Graphics donated the can labels; and Brew Pipeline distributed the beer at cost to
over 130 stores in six states. Henry Schwartz, President and Co-founder of MobCraft
acknowledged the joint effort that made the project possible saying, “I am very excited to
be able to have pulled this collaboration off so successfully. It took the entire supply chain
from growers to retailers to make it happen, but we did it, and we did it big!”
Krystle Carrara, Director of Marketing and Development for Bottleshare, reflected on the
project: “It has been a humbling opportunity to partner with such a selfless individual like
Henry, and the entire Mobcraft family. While in the midst of dealing with the crisis
themselves, they saw an even greater need to help the community. They lead by example,
put others before themselves, and this is the foundation behind the idea of Believe in Beer -
the industry coming together to help one another in a time of need.”
Crafted by MobCraft’s Director of Barrel Operations, Adam Thomas, Blending Barrels No. 1
is a deep golden ale blended from four different oak barrel aged beers of various ages: a
sour amber, a brett fermented golden ale, sour golden base from 2018, and a mixed culture
belgian tripel. The beer comes in at 6.5% and was refermented on Georgia peaches and
Door County cherries.
Liquor stores or bars in Wisconsin, Colorado, Georgia, Florida, North Carolina, Vermont, or
Tennessee hoping to pick up Believe in Beer might still be able to find the product through
a distributor. Wisconsin Distributors, Colorado Craft Distributing, Liberator Distributing,
Sunshine Distributing, Artisan Beverage Group, Farrell Distributing, and Ajax Turner
Company Inc.
Any individual hoping to find Believe in Beer Blending Barrels No. 1 can check out this list
of establishments.
Those who would like to support the Believe in Beer Relief Fund can donate at
https://charity.gofundme.com/o/en/campaign/believe-in-beer-relief-fund.
MobCraft Beer was founded in 2013 by Henry Schwartz and Andrew Gierczak. It is the
world’s first crowdsourced brewery. MobCraft’s taproom is located at 505 S. 5th Street in
the Walker’s Point neighborhood of Milwaukee, WI. Each month the crowd submits and
votes on beer ideas. At the end of the month, the winning beer is brewed and available for
all to enjoy. These crowdsourced beers are served in the taproom with MobCraft flagships,
beers from their Wild & Sour Program, and more. To learn more about MobCraft visit
https://mobcraftbeer.com and follow @mobcraftbeer on social media.
Bottleshare is a fundraising and fund distribution nonprofit organization for the craft
beverage industry. The group raises money through various collaborations and
partnerships within the community and the generous support of donors and sponsors.
Bottleshare grants emergency financial assistance to brewery, winery, and distillery
workers who have experienced extreme hardships outside of the workplace preventing
them from working and producing an income. To learn more about Bottleshare visit
https://www.thebottleshare.org and follow on social media @bottleshareofficial.